The Great Mirror of Folly


You are viewing an older version of the Yalebooks website. Please visit out new website with more updated information and a better user experience:

Finance, Culture, and the Crash of 1720

Edited by William N. Goetzmann, Catherine Labio, K. Geert Rouwenhorst, and Timothy G. Young; With a Foreword by Robert J. Shiller

View Inside Format: Cloth
Price: $75.00
YUPOut of Stock
Our shopping cart only supports Mozilla Firefox. Please ensure you're using that browser before attempting to purchase.

The world’s first global stock market bubble suddenly burst in 1720, destroying the dreams and fortunes of speculators in London, Paris, and Amsterdam virtually overnight. Their folly and misfortune inspired the publication of an extraordinary Dutch collection of satirical prints, plays, poetry, commentary, and financial prospectuses entitled Het groote Tafereel de Dwaasheid (The Great Mirror of Folly), a unique and lavish record of the financial crisis and its cultural dimensions. The current book adopts the title. It is a book about the book, a wide-ranging interdisciplinary collaboration that uncovers the meaning and influence of the Tafereel and the profound, lasting, and multifaceted impact of the crash of 1720 on European cultures and financial markets.

William N. Goetzmann is the Edwin J. Beinecke Professor of Finance and Management at the Yale School of Management. Catherine Labio is associate professor of English at the University of Colorado Boulder. K. Geert Rouwenhorst is Robert B. & Candice J. Haas Professor of Corporate Finance at the Yale School of Management. Timothy G. Young is curator of modern books and manuscripts at Beinecke Rare Book and Manuscript Library at Yale University.

“As global as anything could be in its time, the financial collapse of 1720 elicits a multidisciplinary approach from authors magnificently skilled in art, economic, social, and book histories. Would that our own economic crises will one day produce erudition of this quality, in a volume that pleases both the mind and the eye.”--Margaret C. Jacob, Distinguished Professor of History, UCLA

"Will we ever grasp that a dynamic society sometimes flops?  Judging from this ravishing display of financial folly from three centuries ago, and the illuminating modern commentary, it doesn’t look like it." - Deirdre N. McCloskey, author of Bourgeois Dignity: Why Economics Can’t Explain the Modern World (2010)

"The most visually stunning and. . . one of the most important investing books of the past year."—Jason Zweig, Wall Street Journal

“This is a wonderful book about an extraordinary work, Het Groote Tafereel der Dwaasheid (The Great Mirror of Folly) . . . . a giant piece of satire aimed at denigrating the greed and hubris of the speculators of 1720 . . . . This is a book of great scholarship . . . that should adorn the shelves of all those interested in money, banking, financial innovation, bubbles and the behavior of people during asset market crashes.”—Antoine H. Murphy,

“Beautifully produced . . . admirably coherent . . . generally impressive.”?American Historical Review

“This collection is a quite remarkable and impressive achievement. . . . Highly recommended.”—D. Mitch, Choice

“The four editors are to be commended. . . . Each of the following essays is clearly written and largely jargon free. . . . Copious illustrations are conveniently located, well identified, and beautifully reproduced.”—Robert G. Walker, Scriblerian
ISBN: 9780300162462
Publication Date: November 26, 2013
360 pages, 9 x 12
240 color + 15 b/w illus.
Yale French Studies, Number 102

Belgian Memories

Catherine Labio, Special Editor

View details
Drawn to Enchant

Original Children's Book Art in the Betsy Beinecke Shirley Collection

Timothy Young

View details
My Heart in Company

The Work of J.M. Barrie and the Birth of Peter Pan

Timothy Young

View details
The Origins of Corporations

The Mills of Toulouse in the Middle Ages

Germain Sicard; Translated by Matthew Landry; Edited by Wil

View details
Story Time

Essays on the Betsy Beinecke Shirley Collection of American Children's Literature

Edited by Timothy Young

View details
Yale Series in Economic and Financial History
Origins of American Health Insurance

A History of Industrial Sickness Funds

John E. Murray

View details
Inglorious Revolution

Political Institutions, Sovereign Debt, and Financial Underdevelopment in Imperial Brazil

William R. Summerhill

View details
Shanghai's Bund and Beyond

British Banks, Banknote Issuance, and Monetary Policy in China, 1842-1937

Niv Horesh

View details
The Kipper und Wipper Inflation, 1619-23

An Economic History with Contemporary German Broadsheets

Martha White Paas; With Broadsheet Descriptions by John Rog

View details
A Great Leap Forward

1930s Depression and U.S. Economic Growth

Alexander J. Field

View details