Perception and Prejudice
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Race and Politics in the United States
Jon Hurwitz; Edited by Mark Peffley
The authors make use of the largest national study of public opinion on racial issues in more than a generation—the Race and Politics Study (RPS) conducted by the Survey Research Center at the University of California. The RPS employed methodological improvements made possible by Computer Assisted Telephone Interviewing, a technique that enables analysts to combine the internal validity of laboratory experiments with the external validity of probability sampling. Taking full advantage of these research methods, the authors offer highly nuanced analyses of subjects ranging from the sources of racial stereotypes to the racial policy preferences of Democrats and Republicans to the reasons for resistance to affirmative action. Their findings indicate that while crude and explicit forms of racial prejudice may have declined in recent decades, racial stereotypes persist among many whites and exert a powerful influence on the ways they view certain public policies.
"This book answers questions that have not been well answered in prior research and provides nuanced understandings of important areas of racial attitudes and beliefs."—James R. Kluegel, University of Illinois at Urbana-Champaign
"This collection of essays shows why an eclectic mix of experimental, quasi-experimented, and quantitative analysis is becoming the dominant methodological paradigm in public opinion research."—Donald P. Green, Professor of Political Science, Yale University
Publication Date: August 11, 1998
18 b/w illus.